Valley Yellow Pages
AGI Publishing, Inc., dba Valley Yellow Pages, is the largest independent Yellow Pages publisher in Central and Northern California and the third largest in the nation. Directories are delivered to households and businesses in 46 different markets, helping more than 15,400,000 people find reliable, local business information.
In addition to print, Valley Yellow Pages provides local search tools online with its Internet Yellow Pages at myyp.com, mobile apps, and virtual Yellow Pages at myyp.net. To help consumers save money, Valley Yellow Pages also has coupons and text message offers available through its print, mobile, and online products.
With more than 100 years of combined Yellow Pages experience, three former Pacific Bell executives founded AGI Publishing, Inc. in June 1985. In 1987, they began operations as Valley Yellow Pages and established a corporate office in Fresno, California. The first directory, “Fresno & Clovis,” was published in 1988. Today, more than 450 people are employed by Valley Yellow Pages throughout Central and Northern California.
Valley Yellow Pages was founded on the principle of bringing direct competition to the marketplace thus providing advertisers with a choice in Yellow Pages advertising. And, the best way to do this is through creating an invaluable resource containing all types of local business and community information, which would also serve as an effective, and affordable, advertising vehicle.
As Valley Yellow Pages has grown from its beginnings, it has become not only an important community resource, but also a valuable contributor to the communities it serves. All of the employees of Valley Yellow Pages continue to build upon the company’s prominent standing in the industry, while maintaining its tradition of delivering the best possible product at the best possible price.
Print Yellow Pages: Production
Valley Yellow Pages’ artwork is produced by ASEC International, a premier provider of graphic design and advertising development solutions.
Valley Yellow Pages directories are printed by RR Donnelley, the world’s leading full-service provider of print services and the largest printer of directories.
Print Yellow Pages: Delivery and Distribution
Directory distribution consists of two phases: Initial and newcomer delivery.
Initial distribution occurs when Valley Yellow Pages directories are delivered door-to-door, free of charge, to businesses and households throughout a specific market area. Product Development Corporation, one of the nation’s leading directory distribution companies, is Valley Yellow Pages’ door-to-door and secondary delivery contractor.
Newcomer delivery continues throughout the year as directories are mailed out to newcomer business and resident listings.
Valley Yellow Pages directories can also be obtained from local Chambers of Commerce that stock the Valley Yellow Pages directories as a free service. Additional directories are always available by calling 800 350-8887 or by ordering online.
To opt out of receiving a directory, go to YellowPagesOptOut.org.
Valley Yellow Pages is an active contributor and frequent participant in local area community activities, having contributed to such organizations as the ALS Association, American Cancer Society, American Youth Soccer Organization, Big Brothers Big Sisters, Boys & Girls Clubs, Crime Stoppers, Fresno’s Chaffee Zoo, Juvenile Diabetes Foundation, Make-A-Wish Foundation, Susan G. Komen Breast Cancer Foundation, Valley Public Television, Tree Fresno, American Red Cross, California Highway Patrol and many more.
Associations and Awards
Valley Yellow Pages is a member of the Association of Directory Publishers, the Local Search Association, the American Advertising Federation, the Better Business Bureau, and multiple Chambers of Commerce throughout its 46 markets in California.
Valley Yellow Pages has and continues to receive awards for its directories’ designs and features, among them many Gold Book Awards and the directory publishing industry’s APPY Award for product innovation. Additionally, Valley Yellow Pages continues to earn ADDY Awards for excellence in the advertising industry.